This seriously resonated with me. I cannot pretend I had a huge audience but hey +5300 on Facebook is not zero is it? However, it did almost nothing to my business. The number of people seeing the posts was so small a clear incentive to get on the paid advertising wagon, something I couldn't afford. At times, social media seems to be the carrot attached to the string and dangled in front of the donkey, the myth of the so called success, so close and yet not quite reachable. Well, I am only talking from my own experience and I am quite "green with envy" :) when I see loads of people sharing their mega successful stories. I keep asking myself. What do they know and I don't?
I can’t tell you how helpful it was to me for you to break down all the different algorithms! I am certainly stoking my burning hate for social media and marketing since being put in an administrative position for our startup company. Creatives just want to create stuff that makes people feel things, we don’t want to fight with algorithms to reach our audience.
Yeah it can be frustrating. It's why I semi-like the TikTok algorithm, because it's largely about merit. But most of the others, it's pure pay to play.
This seriously resonated with me. I cannot pretend I had a huge audience but hey +5300 on Facebook is not zero is it? However, it did almost nothing to my business. The number of people seeing the posts was so small a clear incentive to get on the paid advertising wagon, something I couldn't afford. At times, social media seems to be the carrot attached to the string and dangled in front of the donkey, the myth of the so called success, so close and yet not quite reachable. Well, I am only talking from my own experience and I am quite "green with envy" :) when I see loads of people sharing their mega successful stories. I keep asking myself. What do they know and I don't?
It's very frustrating. 5300 people is a huge amount, if they were actually seeing what you post.
I can’t tell you how helpful it was to me for you to break down all the different algorithms! I am certainly stoking my burning hate for social media and marketing since being put in an administrative position for our startup company. Creatives just want to create stuff that makes people feel things, we don’t want to fight with algorithms to reach our audience.
Thank you for this article! 🙏
Yeah it can be frustrating. It's why I semi-like the TikTok algorithm, because it's largely about merit. But most of the others, it's pure pay to play.
Very true! Enjoyed this 📚